Marketing Matters

Marketing is one of the fundamental pillars of running a business. How much should you charge for your product or service? How do you let your customers know you exist? What’s the best way to attract and retain customers? All of this, and more, is marketing.

Marketing isn’t as simple as creating a Facebook page and tweeting every day. Marketing is a complex, ever-evolving field that can overwhelm those new to the subject. Luckily, you can get help with your business’ marketing from your local Small Business Development Center. The Colorado SBDC offers a marketing basics eclass on our website which covers the basics of marketing.

There are also several great low-cost/no-cost workshops you can attend all over the State that covers the fundamentals of marketing as well as more advanced topics for businesses of all kinds.

Sweet Indulgent Creations LLC

Geneva always dreamed of starting her own bakery and has custom baked for friends and family for years. “With the assistance I received from the Southeast Colorado SBDC, I was not only able to start a new career – I was able to follow my dream of having my own small bakery. I was supported with guidance and direction to become and stay successful. One of the best things I know is at any point

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Dry Dock Brewing Company

Dry Dock Brewing Company is an award-winning microbrewery and Aurora’s first. Established in Octo-ber 2005, Dry Dock is co-owned and operated by Kevin DeLange and Michelle Reding. Dry Dock has enjoyed tremendous success and growth in a very short time. To-date, the brewery is producing al-most 20,000 barrels of beer each year. It’s the largest brewery in Colorado that’s only distributing in-state. At the brewery on Hampden and Chambers, there’s a cozy bar with casual

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VeriClean Springs

When you meet Dee Anna Thompson, not only does she greet you with warm smile and welcoming hug, you would never know she was the President of a fast growing, award winning business based on her humble personality. Dee Anna Thompson, President of VeriClean Springs opened in 2000. At the time, Dee Anna needed to make ends meet. Given cleaning was the only experience she had coming out of high school, finding a job was

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Sit Means Sit Dog Training

Sit Means Sit Dog Training was opened in November 2008 by Jori E. Pollard who serves as the owner and head trainer. Located in Pueblo, CO Sit Means Sit Dog Training is located at 2424 N. Freeway, Pueblo, CO 81003. Sit Means Sit Dog Training is the fastest growing dog training company in the U.S. specializing in off leash training, aggressive dogs, and difficult issues. They provide an opportunity for dog owners to develop a

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RoShamBo

Mallory Logan has moved from employee to owner of RoShamBo, a marketing and design shop. This out of the box creative business is celebrating its seventh year in business in Gunnison at 144 North Main Street, Suite B. The creative firm was founded by Delaney Keating who mentored Mallory to eventually take over the business.”I started as an intern when I was a graphic design student at Western in 2008, I have loved every minute

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Denver Escape Room

For many businesses, being first to market is essential to their success. When owner Brian Lacertosa of the Denver Escape Room began planning his venture, there was nothing like it in the state of Colorado, but by the time he launched he was third to market in Denver. That didn’t stop his momentum though; just a year after opening his first location he has already opened a second location in Phoenix, Arizona, and by the

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