District 303 Art of Hair

A mother's dream because daughters' passion

631 Ken Pratt Blvd. Longmont, CO 80501

303-774-0303 |  Visit Website

Diane and Audrey’s passion for hair and dream to open their own salon began with their mother, who moved the girls from Leadville to Longmont with aspirations of becoming a hairdresser. “It started with our mother’s dream and became our passion,” recollects Diane and Audrey.

The Lovato sisters opened District 303 Art of Hair salon in Longmont in February of 2011, after working with a Boulder SBDC consultant for over four months and participating in the Boulder SBDC Business Planning Series.

The business plan written by the Lovato sisters with help from the SBDC became “the Bible” to their salon and success. They now say that they wish they knew in the beginning, how important it was to “always stick to the Bible.”

Diane and Audrey eventually secured multiple investors to fund the salon and with great success, paid off every investor within the first year of opening. Before finding investors, Diane and Audrey thought the timing was not right and opening the salon wasn’t possible, but they say their SBDC consultant encouraged them to stick with their plan and gave them the inspiration they needed to take the leap.

Diane and Audrey would eventually like to open another location to allow other passionate hairdressers to “live, breathe and dream hair.” They say that everyone at the salon continues the dream—from clients to receptionist to stylists. Individuals contact the salon for a fresh look to give them confidence: “Confidence can take you anywhere, and the sky is the limit in hair,” says Diane and Audrey.

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