American Wiping Rags, Inc.

Shelley McPherson will be the first to tell you that starting her own business from scratch was very challenging both mentally and physically. Even with Shelley’s past managing experience with a wiping rag business her father started in California, there were still challenges. Incorporating her dream of operating her own business with her desire to make a difference in the world through recycling led her to create a line of unique and practical products she offers for retail sale.

Before Shelley set off on her start-up business adventure she contacted the Southern Colorado SBDC and began working on a business plan. Shelley identified immediately with the importance of a business plan and was able to begin working on one while receiving entrepreneur training through the state certified SBDC Leading Edge Program.

“After graduating from the SBDC Leading Edge Program, I was able to secure a small business loan with a private community revolving loan fund (EPIC) and six months later we opened our doors for business to Southern Colorado.”

American Wiping Rags, Inc. (AWR), manufactures six different types of disposable cotton wiping rags. The rags are manufactured from 100% recycled, clean cotton material that is sorted, cut to size and packaged. In 2006 the company also began offering a product line of microfiber cleaning cloths, mops and dusters. The durable cloths can handle at least 200 washes and are biodegradable. In 2009, AWR added their latest sorbent line which is a product made of paper, wool and cotton and is designed for containment of oil-based spills and hazardous liquids.

By continuing to participate in SBDC business development offerings, Shelley continues to receive on-going and invaluable business advising, support and encouragement. “With all the changes in the economy and just the business itself, it’s important for any entrepreneur to continue to educate themselves and incorporate new ideas. The SBDC is a great resource to do so.”

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North Line GIS

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The Little Bird Bake Shop

The Little Bird Bakeshop opened its doors on December 14, 2010 and in the past year has developed a loyal following. On any given morning, a passerby wandering through Old Town Square in Fort Collins can peer through the bakeshop’s inviting façade and watch customers sipping coffee and enjoying delicious chocolate croissants, chocolate walnut cookies, and other pastries. With its friendly atmosphere and fresh, creative confections, it will take only a glance before you walk

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