American Wiping Rags, Inc.

Shelley McPherson will be the first to tell you that starting her own business from scratch was very challenging both mentally and physically. Even with Shelley’s past managing experience with a wiping rag business her father started in California, there were still challenges. Incorporating her dream of operating her own business with her desire to make a difference in the world through recycling led her to create a line of unique and practical products she offers for retail sale.

Before Shelley set off on her start-up business adventure she contacted the Southern Colorado SBDC and began working on a business plan. Shelley identified immediately with the importance of a business plan and was able to begin working on one while receiving entrepreneur training through the state certified SBDC Leading Edge Program.

“After graduating from the SBDC Leading Edge Program, I was able to secure a small business loan with a private community revolving loan fund (EPIC) and six months later we opened our doors for business to Southern Colorado.”

American Wiping Rags, Inc. (AWR), manufactures six different types of disposable cotton wiping rags. The rags are manufactured from 100% recycled, clean cotton material that is sorted, cut to size and packaged. In 2006 the company also began offering a product line of microfiber cleaning cloths, mops and dusters. The durable cloths can handle at least 200 washes and are biodegradable. In 2009, AWR added their latest sorbent line which is a product made of paper, wool and cotton and is designed for containment of oil-based spills and hazardous liquids.

By continuing to participate in SBDC business development offerings, Shelley continues to receive on-going and invaluable business advising, support and encouragement. “With all the changes in the economy and just the business itself, it’s important for any entrepreneur to continue to educate themselves and incorporate new ideas. The SBDC is a great resource to do so.”

Leuallen Sales & Service

Kevin Leuallen’s grandfather, Floyde, and father, Charles, inspired him to become an entrepreneur. His father owned various food delivery routes, a donut store, a mini storage, a miniature golf course, and a liquor store along with A & W and Dairy Cream restaurants in Rifle, Colorado. As a young boy working for his grandfather, Kevin used to help out in his restaurants . Kevin also helped his dad deliver Holsom Bread in the Rifle, Colorado

Read More »
Espinoza Cultural Services

A small business based in La Jara is proving that a San Luis Valley company can ‘play with the big boys’. Dee Espinoza founded Espinoza Cultural Services, LLC (ECS) in 2010. Espinoza ran the company by herself out of her La Jara home for the first 2 years. She now employs 13 full time professionals (although some are seasonal) and 3 part time. ECS recently purchased and renovated a vacant historic building in downtown La

Read More »
San Luis Valley Health and Wellness

Humans are meant to move. Physical activity and good diets keep our bodies working as finely tuned machines. Not doing so, has unhealthy conseqences. Modern society has allowed for increasing inactivity in most people. Health and wellness clubs in communities play a vital role in helping their members remain motivated to pursue personal fitness goals that fit their lifestyle and share ideas on workouts, diets, and overall healthy living. Imagine being Justin and Brittany growing

Read More »
Snooze

On any given morning, Snooze’s retro, 50’s-style space is jam-packed with people clamoring to get their names on a lengthy wait list. The draw? A stack of sweet potato or cinnamon roll pancakes, or what some have dubbed “the best breakfast burrito in the world.” A touch of upscale flair makes Snooze owner Jon Schlegel’s fare stand out among fellow bringers of breakfast and lunch. Offerings include “Vanilla Almond Oatmeal Brulée” or “Pork’s Benediction,” a

Read More »
The Rock Lounge

Marcus Garcia has been the owner of the Rock Lounge (RL), an indoor climbing gym in Durango, since 2014. Marcus had transitioned from being a RL employee, a rock climbing guide, and owner of a small construction company before then. The RL was profitable in his first year, yet he thought there was more potential to be realized. Marcus had sent his business manager to a locally sponsored event which introduced them to the Small

Read More »
Aunt Helen’s Coffee House

Aunt Helen’s Coffee House is a unique, quick service restaurant that serves specialized coffee, tea, and an array of breakfast and lunch options. Owners Aimee and Bob Hutson continue to grow their business by providing high quality products, creating unique and healthy dining options, delivering an unmatched level of customer service, and giving back to the community. Aimee was a Director in the childcare service industry for most of her career, and understands the importance

Read More »
Scroll to Top
Skip to content